Who are we?
SoftHug is a brainchild of an IIT/IIM Graduate and a doctor. When the co-founder was blessed with a baby, she realised she couldn't find fashionable good quality clothes. So, she decided to start her own venture to make the cutest and best quality products available to every mom/dad/aunty/grandparent.
We understand every child is special and you want to see them in the cutest outfits possible, so don't look anywhere else SoftHug is there to help you.
P.S: All images shown are NOT FICTITIOUS and are EXACTLY LIKE THE ORIGINAL PRODUCT.
In simple words, to simplify life of every mom with our outfits.